TIL Costco loses $40m a year on rotisserie chickens. A clear loss leader, they are 50% bigger than ones from other stores, and $1-$2 cheaper because it's '...how much a chicken should cost'. They sell over 60m of them a year.

Name: TIL Costco loses $40m a year on rotisserie chickens. A clear loss leader, they are 50% bigger than ones from other stores, and $1-$2 cheaper because it's '...how much a chicken should cost'. They sell over 60m of them a year.
Uploaded: 2021-07-30T21:01:28+00:00

136 views · Friday, July 30, 2021 (3 years ago)

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@macNine

TIL Costco loses $40m a year on rotisserie chickens. A clear loss leader, they are 50% bigger than ones from other stores, and $1-$2 cheaper because it's '...how much a chicken should cost'. They sell over 60m of them a year.

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